© 2025 NOUVELLE VAGUE PROD.

INFORMATION.Nouvelle Vague interprets philosophy, sensibilities, and stories that are hard to feel in a video as a video language appropriate for the brand.

Director, Jiwoong Park
Producer, Junghun Kim


CONTACT.contact@nouvellevague.kr
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01-3.PIECE OF CITY | DAEJEON EXPO
Director, Jiwoong Park
Producer, Junghun Kim
Line Producer, Guenbum Park
A.D, Chanyoung Ann
SPECIFICATIONS

3840 x 2160, Screen Size
23.97, Frame
2024, Year

01-3.PIECE OF CITY | DAEJEON EXPO
Director, Jiwoong Park
Producer, Junghun Kim
Line Producer, Guenbum Park
A.D, Chanyoung Ann


SPECIFICATIONS

3840 x 2160, Screen Size
23.97, Frame
2024, Year

The third episode of Piece of City tells the story of Daejeon Expo, first held in 1993 and the beginning of the city’s identity as Korea’s City of Science. Once a symbol of national pride, the site has become one of Daejeon’s most loved landmarks, where people of all ages gather and spend time together. This episode captures the Expo’s lasting warmth and spirit.
01-2.PIECE OF CITY | JUNG-DONG
Director, Jiwoong Park
Producer, Junghun Kim
Line Producer, Guenbum Park
A.D, Chanyoung Ann
SPECIFICATIONS

3840 x 2160, Screen Size
23.97, Frame
2024, Year

01-2.PIECE OF CITY | JUNG-DONG
Director, Jiwoong Park
Producer, Junghun Kim
Line Producer, Guenbum Park
A.D, Chanyoung Ann

SPECIFICATIONS

3840 x 2160, Screen Size
23.97, Frame
2024, Year

The second episode of Piece of City explores Daejeon’s printing district spanning Jeong-dong and Samseong-dong, one of Korea’s three major printing streets. Home to hundreds of print shops and factories, the area is defined by cooperation rather than competition. Despite the industry’s decline, its people continue their craft with quiet dedication that this film captures.
01-1.PIECE OF CITY | SOJE-DONG
Director, Jiwoong Park
Producer, Junghun Kim
Line Producer, Guenbum Park
A.D, Chanyoung Ann
SPECIFICATIONS

3840 x 2160, Screen Size
23.97, Frame
2024, Year
01-1.PIECE OF CITY | SOJE-DONG
Director, Jiwoong Park
Producer, Junghun Kim
Line Producer, Guenbum Park
A.D, Chanyoung Ann

SPECIFICATIONS
3840 x 2160, Screen Size
23.97, Frame
2024, Year

The Piece of City is a brand film series on urban regeneration, revealing the hidden value of overlooked neighborhoods in a fast-changing era. The first episode explores Soje-dong near Daejeon Station, where new cafes and long-standing local shops coexist in a quiet, timeless balance unique to the area.